
WAI Global announced the launch of their newly redesigned website, delivering complete web order management capabilities for North American customers and more intuitive and customer-focused digital experience for aftermarket professionals worldwide.
The new WAIglobal.com has been rebuilt from the ground up with enhanced functionality, streamlined navigation and improved access to product information and ordering management tools — all within a modernized platform designed to help customers work more efficiently.
The updated website was developed with customer feedback and usability in mind, ensuring that distributors, rebuilders, technicians and aftermarket professionals can quickly find the products and information they need with greater speed and confidence.
Key new features and enhancements include:
- Redesigned product detail pages consolidating product information in one place
- Enhanced product search capabilities using WAI part numbers, OE or competitive interchange numbers, vehicle application details and product specification filters
- Product comparison tools allowing users to view specifications side-by-side
- Favorites functionality with customizable notes for commonly ordered parts
- Improved cart and quick order capabilities
- Return Merchandise Authorization (RMA) request processing
- Visibility to complete order history and ability to cancel orders that have not shipped
- Streamlined navigation and an overall modernized user experience
“Everything our customers rely on is still here — now in a faster, more intuitive platform designed to make it easier to find, compare and order the parts they need,” said David Boer, Chief Marketing Officer at WAI Global. “This launch reflects our continued commitment to investing in the tools, technology and support that help our customers succeed in today’s aftermarket.”
The redesigned platform continues WAI’s focus on delivering a best-in-class customer experience while supporting the company’s growing portfolio of rotating electrical, engine management and automotive aftermarket products.
Customers will also have access to tutorials and support resources designed to help them quickly familiarize themselves with the platform’s newest features and tools.
To explore the new website, visit www.WAIglobal.com.
About WAI
WAI Global is a leading global manufacturer and supplier of aftermarket solutions, specializing in rotating electrical, engine management, small motor and vehicle electronics. With a continually expanding product portfolio, WAI supports passenger car, heavy duty, agricultural, industrial, marine and power sports applications worldwide.
With market-leading coverage for 100% NEW rotating electrical, including extensive late-model applications, WAI helps customers stay ahead of demand. Supported by global sourcing strength, technical expertise and a responsive distribution network, WAI delivers OE-quality products with the availability and coverage customers need to keep vehicles, and the world, moving.
For more information, visit WAIglobal.com.
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