Outside Sales Articles

CRM Metrics It Would Be Great To See

CRM Metrics It Would Be Great To See

A wish list of unlikely sales measurements. We're all struggling to measure the effectiveness of our sales efforts. This is nothing new. It used to be handled through account books, call reviews, lots of paper shuffling back and forth – and much of it, frankly, was...

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ATE SL.6 best for electronic systems

ATE SL.6 best for electronic systems

(SPONSORED CONTENT) Continental’s Original ATE SL.6 Brake Fluid is the optimum replacement for DOT 4 fluid in ESP, ABS, and ASR brake systems. It features a low-viscosity texture that allows electronic brake systems to react more quickly for improved safety and...

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Ontario clarifies DriveON safety and emissions program info

Ontario clarifies DriveON safety and emissions program info

After a rising flurry of criticism slamming Ontario for its DriveON program, the province has revised the information on the program to clarify that it applies only to “heavy diesel commercial motor vehicles.” The DriveON program now being rolled out combines...

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New offer for KYB Excel-Gold Members

Beginning April 1, Service Providers who have registered for KYB’s Excel-Gold program are able to receive $10 for every pair of KYB complete Strut-Plus and Truck-Plus units sold and installed. The KYB Excel-Gold Rewards Program offers Professional Technicians the...

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2022 season: The Great Canadian Aftermarket Podcast

2022 season: The Great Canadian Aftermarket Podcast

New episodes weekly The Great Canadian Aftermarket Podcast has launched its 2022 series. The podcast presents issues and ideas for Canada's automotive aftermarket professionals and business owners. Selected by Feedspot panelists as one of the Top 10 Canadian...

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EARN CUSTOMER TRUST WITH IDEAL SPARK PLUGS FOR GDI ENGINES

EARN CUSTOMER TRUST WITH IDEAL SPARK PLUGS FOR GDI ENGINES

(SPONSORED CONTENT) By Autolite One of the key factors for a shop’s success is its reputation for customer service. While you cannot change the way vehicles and parts are manufactured, you can offer confident recommendations to customers on which parts will work best...

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Maximum Wiper Coverage with Minimal Inventory

Maximum Wiper Coverage with Minimal Inventory

(SPONSORED CONTENT) When it comes to profitability, shops are always looking to minimize inventory and save space, while still being able to service every vehicle that comes through the door. The Continental ClearContact Premium Beam Wiper Blade program comes with a...

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