Federal-Mogul Motorparts received the Automotive Content Professionals Network (ACPN) Content Excellence Award during the 2018 Knowledge Exchange Conference in Fort Worth, Texas, in mid-April.
The company’s content team was recognized for achieving the highest score in the ACES (Aftermarket Catalog Enhanced Standard) and PIES (Product Information Exchange Standard) digital assets category for the latest MOOG Hub Assemblies catalogue.
ACPN is a community of the Auto Care Association dedicated to helping manufacturers and their channel partners sell more products, reduce costs and increase efficiency through accurate catalogues, efficient production processes and new technology.
The new MOOG catalog’s ACES and PIES xml files achieved the highest score in the medium-sized catalog category based on eight criteria within each of three application-count brackets. High-quality, timely product content plays a vital role in helping aftermarket channel partners identify and sell the correct parts for each vehicle and repair occasion. Motorparts’ content team has received multiple ACPN Content Excellence awards over the past several years.
“Customers rely on us not only for our industry-leading brands, products and programs, but also for world-class product information and other eCatalog solutions that help support their success at the point of sale,” said Brent Berman, director of training and consumer experience, Federal-Mogul Motorparts. “I am proud of our team for once again delivering on this important commitment to our channel partners.”