AIA releases aftermarket e-tailing report

by | Jan 20, 2022 | 0 comments

The Automotive Industries Association of Canada has released “E-tailing: Online Shopping of Vehicle Parts & Fluids,” the latest in its Consumer Behaviour Series reports on Canada’s aftermarket,

E-tailing has been on the rise for some time, but the pandemic has driven significant shifts for Canadians shopping online.

The just-released report looks specifically at the impact of the shifts on Canada’s aftermarket.

Who was more likely to shop online for car parts? What did they buy and where? What did they do with what they bought?

The report also looks at whether these trends are a reaction to the pandemic or if they’re here to stay.

The Consumer Behaviour Series helps AIA Canada members stay in front of the curve, by providing hard data and analysis that allows businesses to make the strategic decisions they need to stay competitive in an ever changing aftermarket.

The report is available at no charge to AIA members, $!99 for non-members.

Click HERE to order the report

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