G.K. Industries Ltd., a leader in the manufacturing of filtration products, joins forces with OptiCat, a leading supplier of cataloguing data services for the Automotive and Heavy Duty Aftermarkets, to support their customers with e-commerce.

OptiCat develops software programs which deliver and receive high quality catalogue data for Suppliers and Receivers. Industry standard data ACES, PIES and high quality images are available on the OptiCat OnBoard supplier platform.

“Joining OptiCat is a strategic and important step in supporting our customers with e-business leadership. GKI is a leading filtration manufacturer in the automotive and light duty aftermarkets and OptiCat complements our expertise as the leader in managing the catalog data used by our customers to support online efforts.” said Mark Robertson, director of sales for GKI. 

With just a few clicks, GKI customers can request access to industry standard ACES, PIES and high quality images for all GKI product lines. Partnering with OptiCat eliminates unnecessary legwork to share data and makes the flow of information from supplier to end customer smooth and instant. 

OptiCat  is Auto Care Industry compliant focusing on ACES and PIES as standards throughout their platforms. The Opticat platform focuses on supplying the tools for suppliers and their channel partners to enhance their cataloguing and increasing their sales.

Customers designated as receivers in OptiCat’s OnDemand program can access all the necessary GKI parts data — including descriptions, dimensions and high-resolution images. In addition, information is updated quickly and expediently to all receivers providing parts managers and end customers access to the most up-to-date available GKI parts.

GKI has been providing web catalogues, paper catalogues and monthly submissions to partners and customers. 

About G.K. Industries Ltd.

G.K Industries Ltd. is a leader in automotive filtration. Headquartered in Brampton Ontario, GKI is a basic manufacturer and has been providing innovative solutions in automotive filtration for over 46 years.

Visit www.gkindustries.com for additional information about G.K Industries Ltd.